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Application hotspots: change the "design drawing" of the protection of intellectual property to the "construction drawing"

2019-12-26 11:30:40 | Source: Public Education
| Background link *

Intensify the punishment of infringement and counterfeiting, improve the protection system for new business formats and new fields, strengthen cross-department and regional cooperation in case handling, and strengthen international cooperation ... In November 2019, the State Council Office of the State Council issued the "On Strengthening Intellectual Property Protection. The "Opinions" clarified the guiding ideology, basic principles and overall goals of IPR protection in the current and future periods, and proposed a series of important policy measures and targeted innovative measures to carry out IPR protection for various regions and departments. The work provides goal orientation.

Interpretation of the public in the public examination perspective *

[Make a point]

Fan "holding a group" is an economic phenomenon and a cultural phenomenon. Keeping fan groups on the right track requires a rigid system and gentle grooming.

[Comprehensive analysis]

In recent years, with the development of the cultural and entertainment industry and the expansion of media channels, fan groups and youth cultural phenomena, with youth as the main body, have attracted attention. From 攒 albums, building posts, advertising, and data, fan groups are no longer satisfied with the simple consumption of cultural products, but are deeply involved in the planning and distribution of entertainment activities and become "production consumers." The change from viewers to interactions and then to "star makers" has enabled the fan community to show their talents in the cultural market, and has also brought fan activities offline.

It needs to be pointed out that the activities of the fan group have both a vigorous and positive side, and at the same time, there are also phenomena such as disorder, disorder and even disregard of social norms. For example, the recent incidents of fan "shooting" caused flight delays and the public sale of medical supplies used by celebrities, reflecting the irrational behavior of some fans. The movie "locking the field", the Internet "control evaluation", and spilling dirty water, etc., not only overspend the flow of stars, but also restrict the healthy development of the industry and violate the positive value of popular culture. Personality chasing stars, cannot be arbitrarily; social norms are lost, and the fan group may be out of order. Guide the star-chasing behavior with civilization, and cultivate the mentality of fans with reason, in order to stir up the positive energy of the fan group.

[Reference measures]

Fans must not only maintain the consciousness of "everyone is good at themselves", but also realize the pattern of "everyone is good at others". In reality, people are glad to see that the increasingly mature fan culture has largely corrected the irrational star-chasing behavior of individual fans. "Humility, courtesy, prudence, self-discipline" and other images are becoming mainstream in the fan community. For example, after the concert venue, fans left the seats after cleaning up the garbage. It is difficult to see the phenomenon of garbage everywhere after the concert. Facts have proved that only with reasonable, legal, civilized and orderly expressions can fans win the recognition and respect of others. At the same time, "zero tolerance" for individual violations of the law and morality can only internalize the red line of social norms into the bottom line of the mind, so that the behavior of civilized star-hunting begins spontaneously and finally consciously.

In the face of millions and millions of fans, relevant departments should be good at grasping the key points and highlighting precise guidance. Strengthen the supervision of the behavior of the entertainment industry and related companies to prevent fans from being trapped by capital logic and business models; pay close attention to Internet platform traffic data and community public opinion, in order to adapt to the fan's impulse to "list" and "control evaluation"; Stars lead by example and set a positive example for fans; guide active fans such as group owners and moderators to play a more active role ... For the key links and key groups of fan activities, targeted and precise treatment can ensure the stable operation and order of the huge fan group Well.

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source:

People's Online Review: Turning the "Design Drawing" of the Protection of Intellectual Property into a "Construction Drawing"

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